Human nature tends to resist being held accountable as we’re wired to conserve energy for survival.

Finding time to measure and monitor every Goal and Plan can be difficult.

Leaders often hold others accountable for things they’re not accountable for themselves.

Having difficult conversations goes against human nature, making it uncomfortable.

Fear of failure: Holding oneself accountable means accepting the possibility of failure. Many people fear the consequences and judgment that may come with not meeting expectations.

Sometimes, individuals are unclear about what is expected of them or what their responsibilities are. This ambiguity can make it difficult to establish clear accountability measure.

Organizational culture: In some environments, there may be a lack of emphasis on accountability, with a focus more on avoiding blame rather than taking ownership. This cultural aspect can hinder the development of a strong accountability mindset.

Lack of consequences: When there are no or inconsistent consequences for not meeting expectations or failing to be accountable, individuals may feel less motivated to take responsibility for their actions. Clear and consistent consequences can help reinforce accountability.